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Starting a new business can be overwhelming, especially when it comes to marketing. However, a powerful tool in your marketing toolbox is email marketing! Email marketing is a cost-effective and efficient way to reach your target audience and promote your products or services. In this blog, we will discuss how new business owners in Canada […]

Embarking on a new business venture in Canada brings both excitement and challenges, especially in the face of fierce competition and shifting consumer preferences. Navigating this landscape requires a well-crafted marketing strategy backed by measurable metrics. In this blog, we’ve compiled essential Marketing Key Performance Indicators (KPIs) and tailored strategies designed to empower new business

Starting a new business can be a daunting and challenging task, especially when it comes to attracting customers. As a new business owner, you need customers to keep your business running and achieve your goals. However, getting the word out there and driving customers to your business can be difficult without a marketing plan. Fortunately,

If you’re a business owner, you’re probably familiar with the term “lead nurturing.” Simply put, it’s the process of building relationships with potential customers until they’re ready to make a purchase. But lead nurturing isn’t just about convincing people to buy from you—it’s about creating a relationship built on trust and value. By providing information,

nflation can have a significant impact on your business’s bottom line, reducing your profits and purchasing power. As a business owner, you need to have strategies in place to protect your profits from the effects of inflation. This post offers some practical tips to help you safeguard your profits and ensure your business stays profitable,

The internet has changed the way entrepreneurs do business. With a wave of new tools and technologies at their fingertips, entrepreneurs can now reach a global audience, connect with customers, and handle sales with ease. Unfortunately, these same tools and technologies have also made it easier for cybercriminals to commit fraud and steal sensitive information.

As a Canadian business owner or manager, one of the most important tasks you’ll have is making accurate financial projections for the coming year. These projections are vital for planning and decision-making, but they can also be complex and time-consuming to put together. In this blog post, we’ll walk you through the steps you need

Starting a new business is an exciting and challenging endeavor that requires careful planning. It’s important to think about not just the product or service you want to offer, but also the sales process that will drive revenue and growth. Building a sales system is critical to the success of any business and can help

Auto repair shops are essential for maintaining and fixing automobiles. As important as they are, the competition is high and requires business owners to focus on several key areas to ensure profitability. One area auto repair shop owners can improve profitability is through having a sales system. In this blog post, we’ll dive into the

The real estate industry is dynamic, and keeping up with the pace can be quite challenging for real estate agents. However, one key factor that can contribute to the success of your real estate business is having a structured sales system. A tried and tested sales system helps to streamline your sales processes, ensuring that